Tuesday 2 October 2018

Confronting the Dark Side of Strategy

For marketers, there’s never been a more important moment to reconcile ethics and strategy If you want a room of nerdy marketers to bicker and disagree, ask them for a definition of “strategy.” If you want to make the debate …..

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from Blog – Smart Insights https://www.smartinsights.com/digital-marketing-strategy/confronting-the-dark-side-of-strategy/

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