Chart of the Day: 47% of content is for top of funnel buyers Research published from the Content Marketing Institute has shown that almost half of the content created by B2B marketers is for early-stage buyers - to generate awareness and …..
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from Blog – Smart Insights https://www.smartinsights.com/content-management/managing-content-marketing/nearly-half-of-content-is-created-to-generate-awareness-interest/
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