You can add smarts to your experience in one of two main ways: either by adding human intelligence - and with it, a dose of empathy or by adding an automated form of intelligence ‘Work smarter, not harder’ has always …..
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from Blog – Smart Insights https://www.smartinsights.com/ecommerce/ecommerce-strategy/5-ways-to-add-smarts-to-your-ecommerce-website/
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