Wednesday, 14 March 2018

ABM: Analysis, Measurement and Reporting

Choosing the right tools and metrics for ABM success GIVE ME DATA! Much like every other area of marketing nowadays, there’s a decent amount of number crunching involved in an account-based marketing (ABM) campaign. Throughout the whole process, you’re going …..

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from Blog – Smart Insights https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/abm-analysis-measurement-and-reporting/

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