This week’s articles present details on how often Internet users make online purchases, the impact of social-network buy buttons, the prevalence of mobile price comparisons, and more.
- How Often Do Internet Users in North America Buy Online? [eMarketer]: At least 50 percent of North American Internet users make online purchases at least once per month.
- Social networks’ Buy buttons aren’t working [Internet Retailer]: Social-network Buy buttons aren’t catching on — or driving significant sales.
- Plenty of US Shoppers Are Doing Mobile Price Comparison in Stores [eMarketer]: Nearly one-half of all US shoppers research competitors’ prices while holiday shopping in-store.
- Walmart will provide last-minute pickup for holiday procrastinators [Mobile Commerce Daily]: Walmart is attempting to capitalize on shoppers’ last-minute holiday-shopping habits.
- More Hotels Are Planning to Use Location-Based Services to Interact With Guests [Skift]: Nearly three-quarters of the hotels surveyed say they plan to adopt geolocation-based technologies within the next year.
The post Point of Sale: Retail & Travel Weekly appeared first on Digital Marketing Blog by Adobe.
from Digital Marketing Blog by Adobe https://blogs.adobe.com/digitalmarketing/news-and-resources/point-sale-retail-travel-weekly-58-21/
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