Following the Gillette and Nike controversies, is it possible to showcase your brand’s attitudes to societal and political issues without backlash? Consumer mindset has evolved and we are now more conscious of the things that we are buying and the …..
The post Do brands need to be controversial to be socially responsible? appeared first on Smart Insights.
from Blog – Smart Insights https://www.smartinsights.com/online-brand-strategy/controversial-or-socially-responsible/
via Tumblr http://euro3plast-fr.tumblr.com/post/183377221514
No comments:
Post a Comment